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	<title>The World Around Us &#187; Superbowl</title>
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		<title>CBS Shocked Me&#8230; In a Good Way</title>
		<link>http://brookelorren.com/blog/2010/02/cbs-shocked-me-in-a-good-way/</link>
		<comments>http://brookelorren.com/blog/2010/02/cbs-shocked-me-in-a-good-way/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 03:36:38 +0000</pubDate>
		<dc:creator>Lorren</dc:creator>
				<category><![CDATA[television]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[indecency]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[Superbowl]]></category>

		<guid isPermaLink="false">http://brookelorren.com/blog/?p=975</guid>
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<description><![CDATA[CBS included a pro-life commercial in the Superbowl, but rejected a male-dating ad.]]></description>
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<content:encoded><![CDATA[<p style="float:left;margin-right:10px"><a href="http://brookelorren.com/blog/wp-content/uploads/2010/02/cbssvg.jpg"><img src="http://brookelorren.com/blog/wp-content/uploads/2010/02/cbssvg-300x85.jpg" alt="CBS Logo, used under fair use as editorial" title="CBS" width="300" height="85" class="size-medium wp-image-976" /></a></p>
<p>Now, the only sports I really pay much attention to are the <a href="http://www.worldcompetes.com/blog">Olympics</a>&#8230; but sometimes it&#8217;s a little hard to ignore that there&#8217;s a Superbowl that people watch too.  Especially as a writer, sometimes you can capitalize on things like that.  Last year I wrote an article about <a href="http://www.associatedcontent.com/article/1436760/quickandeasy_super_bowl_food.html">Superbowl party foods</a> that were easy to make.  This year, my pastor has been singing a line of &#8220;When the Saints Go Marching In&#8221; in church; I&#8217;m not sure whether he is a New Orleans fan or not, but he likes to tease people about the Cardinals losing (I live in Arizona).</p>
<p>The only thing that I really am interested in regarding the Superbowl is the commercials.  For the past couple of years, I have been Tivo&#8217;ing the game, and then I&#8217;ve been fast-forwarding through all the boring football to get to the commercials.  When I lived in Italy in the Navy, we used to get a half day the Monday after the Superbowl, because the guys that wanted to watch it would have to watch it in the middle of the night.  Sometimes we had the option of coming in at normal time and leaving early instead, if we didn&#8217;t watch the Superbowl (military television overseas doesn&#8217;t have the commercials, so the Superbowl was useless to me).</p>
<p>Sometimes the commercials haven&#8217;t been the&#8230; cleanest&#8230; I guess you could say.  I was pretty happy when I heard that Focus on the Family was going to be putting on a pro-life ad in the Superbowl.  But I was <em>shocked</em> when I heard that CBS&#8217;s &#8220;standards board&#8221; had rejected a commercial for &#8220;male dating&#8221;.</p>
<p>So good for them.  I guess I&#8217;ll keep supporting the company by watching Survivor every Thursday, starting on the 11th (that and the Olympics on NBC&#8230; got a lot of TV coming up).</p>
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